Product Marketing Manager

No information about remote work conditions has been provided for this job.

New York

Not specified

Unknown

The Product Marketing Manager plays a highly visible, strategic and cross-functional role in the DataDome journey. You will join a team with a fast-paced, collaborative and fun culture that is excited about helping customers protect themselves against sophisticated bots and online fraud. Reporting to the Senior Director of Product Marketing, you will be operating from our NYC office.

Create communication and marketing plan for the launch of new products, features, and releases aligned to the target audiences. Create compelling, differentiated messaging and positioning, with a clear understanding of the target customer and the core capabilities of the offering. Develop and keep fresh content including collateral, thought leadership and solution presentations, website content, videos, blogs, by-lined articles and more to execute communication strategies and accelerate the buyer’s journey. Partner with the Sales team to maintain a coordinated go-to-market and sales enablement strategy. Lead enablement training sessions on new products and solutions. You will develop and foster relationships with key analysts and market influencers globally. Proactively engage with analysts to cultivate and drive analysts' awareness of DataDome's positioning, offerings, product developments, business and / or Corporate updates, etc. Manage analyst reports, vendor ratings, and related content to secure positive placement, client referrals and/or recommendations, and results, driving alignment with all relevant Teams: sales, marketing, product, etc. Prepare and manage DataDome executives' engagements and presentation material with Analysts: briefings, inquiries, strategy days, etc.

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